Behind the Berries

A wild blueberry rake illustration

Big World, Small Community

The world of international imports/exports can be a big place. So we planted our roots here on the East Coast of Canada for a good reason. Not only is it home to the wild blueberry capital of the world, but it also has the perfect small-town vibe — where a friend knows so-and-so who has a brother who can connect you with that guy you’re looking for. For a company looking to connect farmers with industrial brokers, grocers, and end consumers, it was the perfect place to bring our vision of an international wild blueberry hub to life.

 

Small Company, Big Values

At Berry Central International, we are all about education. We want everyone that reaches out to us to know exactly what sets wild blueberries apart from their fellow fruits. So here are a few of the things that set us apart from other berry hubs.

Science

By sharing up-to-date information, collaborating with trusted resources, and working together to refine existing processes, everyone who is part of Berry Central is able to produce amazing products. The whole world benefits from better berries.

Know What We Grow

Anyone who has worked in consumer retail knows that providing product knowledge is the best way to inspire trust in a customer and help them make a purchase decision. Berries are no different! By knowing the ins and outs of wild blueberries, we’re able to help people make confident, informed decisions on their berry supply!

Traceable Stories

There’s a whole host of people behind each beautiful berry that makes its way into your home: farmers, pickers, packers, brokers, and so many more. Sharing these wholesome stories is a way of creating a farm-to-table connection that wild blueberry buyers want and need.

pictures by Koh Matsumoto